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Content Strategy consist of many different aspects of your business, the first and foremost strategy is to determine what types of content you want to use to promote your business.
Are you going to use videos? Content videos that show customers what your business does and what services you offer your customers.
Are you using Social Media content to promote or advertise your business on Social Media Platforms like Facebook, Instagram, Twitter (X), or Tic Tok?
Will you buy clicks from lead generation companies that direct leads of customers to your social platforms, or are you buying Adwords from Google? Doing SEO optimization to help direct traffic to your website and social platforms?
Or Will you opt-in for email & sms campaigns that will drive potential customers to your social platforms or your website.
Will you use paid programs to optimize your website and social rankings or will you use organic traffic by creating a buzz around your keywords directing traffic to your website and Social Media?
Your strategy needs to have a plan and the plan that is created for you needs to be implemented and optimized for it to be a success.
Many companies offer SEO - Search Engine Optimization programs or packages and each and everyone of those programs needs 3-6 months of indexing keywords, meta tags, Adword purchases or email campaigns to help drive traffic to your website and social media platforms.
But nothing is guaranteed with SEO optimization because if you are in a high traffic demand type of business there is much competition doing the same sort of SEO as your marketing team.
In fact in many cases it's the company or person who can contribute the most amount of funds to an Ad campaign buying up Adwords, and Keywords that will see the best results in the SEO campaign. While the rest will fight for the scraps.
Rhino Direct Marketing provides a unique strategy when it comes to building content for your business. We utilize SEO techniques without breaking the bank because the use of Adword packages and Keyword indexing is a basic part of our system, But we don't bank our entire success or failure on just SEO campaigns.
We use Youtube, Facebook, Instagram, Tic Tok also to drive traffic to your website and visa versa, creating a media buzz between your social platforms and your website to drive traffic to all your methods of advertising.
We have sms & email campaigns that can operate automatically using Artificial Intelligence posting ads and content on your social media platforms for you.
We have an Artificial Intelligent Software program that can automate returning calls by either voice or by text that will allow your missed calls to be returned including setting appointments on your business calendar.
Strategizing and Planning your Social Media Content is what we do best, from planning and implementing the strategies that will get your business found, to providing content that will drive traffic to your business.
We provide strategies that can be tracked and analyzed so that we can adjust any needed content or method of delivery of content that can surely provide a more focused retention rate by your customers.
Not all content being built or implemented in a social media campaign works on initial startup, in many cases simple adjustments to the campaign, or changing the type of content will get your business a better and favorable direction of traffic.
We give you the added benefit of being able to adjust your content so that your money spent on content creation is well spent knowing that we build your business great content and use the analytics to modify and adjust the content until we get the desired result for each and every type of content being built for your business.